Work through the checks
1
Check the required inputs
A row missing a required input is skipped, not charged. Fill the input, like a LinkedIn URL or a company domain, then open the column’s header menu, choose Run, and run the empty or out-of-date rows.
2
Check your balance
A run stops when credits run out, and the remaining rows never run. Buy credits, or Upgrade on the free plan, then run the column again.
3
Check for a run condition
A run condition rules rows out on purpose. Rows it excludes stay empty until the condition changes.
4
Accept the honest misses
Some rows fill for nobody. A lookup that finds nothing costs nothing, while an AI column still pays for the research it did.
Good to know
How do I rerun just the failures?
How do I rerun just the failures?
Once any row has failed, the column’s run menu adds Run failed rows, with the count in its name. It reruns errors without touching filled cells.
Why does a cell say the research ran out of time?
Why does a cell say the research ran out of time?
A cell that researches the web has its own time limit, and this one reached it before an answer was written. Its trail keeps every step it took, so open the cell and read how far it got, then use Run failed rows. See Read an agent run.
Why did a stronger identifier help?
Why did a stronger identifier help?
Sources answer more reliably from a LinkedIn URL than from a name alone. The more exact the input, the more rows fill.
Next steps
Run columns
Every run option, condition, and counter explained.
Where the data comes from
Why some rows fill and others never will.